A reprise of lessons from column-ending morals


Every week I write around 750 words of business “wisdom” to share with readers across the country. I try to deliver a message that will help others avoid problems, anticipate situations and work smarter. It’s always gratifying to hear from readers that my advice has worked for them.


Perhaps my favorite part of each column is the brief moral I write at the end. It turns out that my hero, Aesop, has a lot of fans out there — those morals are what people remember. I get frequent requests to print a list of my favorites, so here are the best of the past few years:

* Big shots are only little shots who keep shooting.

* It’s not the people you fire who make your life miserable; it’s the people you . don’t fire.

* Even the Lone Ranger had Tonto

* You don’t quit trying when lose: you lose because you quit trying!

* One mistake will never kill. The same mistake over and over will.


* The largest room in the world is the room for improvement.

* I know that you don’t know, but you don’t know that you don’t know.

* Minds are like parachutes----not much good unless they are open.

* It takes a lot of unspectacular preparation to produce spectacular results.

* A mediocre salesperson tells. A good salesperson explains. A great salesperson demonstrates. A superior salesperson inspires the buyers to see the benefits as their own.


* Anyone too busy to say “thank you”. will get fewer and fewer chances to say it.

* The person who wants to do something finds a way; the person who doesn’t finds an excuse.

* Bad service saves money and loses customers. Good service costs money and saves customers.

* Good companies make good on mistakes; bad companies just make bad mistakes.

* The human body is the only machine that wears out faster if it not used.


* For the real winners, there are no finish lines.

* Don’t let ups and downs leave you down and out.

* The single greatest mistake a manager can make is to make a bad hire.

* There’s always a place in the business world for anyone who takes the jobs that no one else is doing or wants to do.

* Say and do what you mean, but never say and do it meanly.

* Anyone can steer a ship when the sea is calm.

* Attitudes are every bit as important as aptitudes.

* Believe in yourself, when no one else does.


* If you keep thinking what you’ ve always thought, you’ll keep getting what y you’ve always got.

* Some people think they are in the groove when they are really only iii a rut.

* Make the second effort your second nature.

* The greatest of all weaknesses is to be conscious of none.

* The squeaky wheel may get the grease, but sometimes the squeaky wheel is replaced.


* Do what you do best—it’s generally what you like best.

* In real estate, it’s location, location, location. In speech making, it’s .preparation, preparation, preparation.

* Unless you work in demolition, don’t burn bridges.

* You can take any amount pain as long as you know it’s. going to end.

* How you say it might be as important as what you say.


* Good manners are free, but they are also priceless.

* Take your work seriously but please don’t take yourself too seriously.

* It’ you think education is expensive, try ignorance.

* When you’re thirsty, it’s too late to think about digging a well.

* Stay on your toes, or else you’ll be on your knees, begging to keep your job.


* Do what you are expected to do, and you will survive. Do more than you are expected to do, and you will thrive.

* The three best ways to turn friends into enemies are to lend them money, to go on a joint family vacation and to form a business partnership with them.

* The first rule of teamwork is to learn the rules. The second is to play by them.

                                                                                     

Harvey Mackay is a Minneapolis businessman and author

Call his message line at the Star Tribune at 612-673- 9031 or sent e-mail to harvey@mackay.com...His column is distributed by United Feature Syndicate.



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